Job description
Job code:
CHI7
Category:
Marketing, Advertising, Market Research, Public Relations, Media Planning
Position type:
Full-Time
Schedule:
Onsite
Job description:
• Manage, review, and perform daily account responsibilities associated with Google Ads,
Facebook, YouTube, Quora, Yahoo, Bing, and other platforms.
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression
share, quality score, and other important account metrics.
• Maintain day-to-day client contact for Paid Media Campaign execution
• Responsible for understanding client goals and agency deliverables
• Responsible for contributing ideas to grow the client’s business
• Collect and analyse data, identify trends and insights to achieve maximum ROI in paid
campaigns
• Manage the lead generation lifecycle/funnel management
• Develops comprehensive agendas for weekly client planning/status meetings
• Format and prepare weekly reports for clients. Tracks, analysis and summarizes program
results and progress
• Help prepare and research needed materials for client presentations and engagements
• Conduct research and fact-finding for reports, presentations, and articles
• Monitor progress of campaigns using various reporting tools
• Be able to clearly convey and explain media best practices to company associates and to
clients
Qualifications:
Bachelor's Degree
Primary skills:
AdWords|Communication|Google Analytics
Preferred skills:
Proven experience as Digital Marketing Executive or similar role
• Google AdWords Professional
• Good communication skills
• Knowledge and experience of working on platforms like Facebook – Business Manager,
Twitter – Ad panel etc.
• Ability to provide logical reasoning
• Ability to work flexibly and towards Goal/ROI
• Working knowledge of Google Analytics or any other Web & Mobile Analytics Software